How to make your mobile application a success? Here are some actions:
• 1 – Focus on the user experience
• 2 – Keep it simple! The application must be simple,
• 3 – For each release, work with Agile methods,
• 4 – Test, test and re-test your application continuously,
• 5 – Have excellent customer support.
1. Focus on the customer experience
Whatever the type of application: to consult his bank accounts, to play his favorite game or to place an order online, the only thing that users want is something different.
The approach that the company must have on the development of the mobile application (iOS, Android or cross platform ) is to keep in mind that the user experience is everything. The value of the mobile app is more strongly related to the quality offered by the user experience than the number of features available to the application.
A considerable effort must be injected into the UX design of the mobile application. Focus on how easy it is to use the interface of your solution as well as the emotional impact felt when using it. These two elements are inseparable and will guarantee the success of your mobile application.
One of the key elements to the success of a good UX is the close collaboration between the designer, the developer and the quality team. An excellent team of analysts is also essential to help developers and the customer understand and improve the user experience.
2. Keep it simple: stay simple!
The product or nothing! This is the way to approach the project of developing a mobile application. Here is the vision to have, do not test the product: it must go beyond that, it must constantly test the limits of the product. This will make the product better than others, and its quality will always be improved. To develop an application that will be successful, you must constantly push the limits of the mobile application.
Push the limits of the product and especially conceive an application immersing itself in the real world in which it will work. One must also think of engaging all users, including those who will be distracted or clumsy in the use of the application.
Keep in mind that mobile apps are not websites. They should not have as many features as a web application. Design and development teams need to focus on 2 or 3 use cases around which to build each application.
3. For each new version, work with the Agile method
At Elitech Systems, we have put more than 130 web and mobile application projects into production. Elitech Systems meets the expectations of its customers with agile software development methods such as the Scrum method, as well as the best practices of continuous integration.
Our goal is to deliver new versions of the product as often as possible to the customer. Thus customer comments are integrated throughout the development of the web or mobile software application. The SSII offshore web uses work tools such as Trello, GitHub or Slack to work closely with its customers.
4. Test, test and re-test your application after each new version
It’s no longer a secret, but the best way to insert and keep a great mobile app on the market is to embark on a relentless quest to refine the quality of products, even after on-line. We must never stop improving, we must hold on over time and focus on sustainability. It is necessary to test, test and re-test the application with target users under real conditions to retrieve feedback, analyze them, do A / B testing and improve the application continuously.
5. Have excellent customer support
The customer is king, it is essential to treat it well. Excellent customer support will extend the user experience very positively outside of the mobile application. In case of questions, complaints or comments feedback, customer support must be responsive and ready to respond to any type of request. Quality customer support will guarantee the success of your mobile application.
In addition to web development, Elitech Systems is also an offshore mobile development agency. Contact us and discover the very competitive costs of developing a native or multi-platform mobile application.
Comments are closed.